Return to sender this Christmas?
Or is your CRM data ready for a successful festive campaign. Easter, halloween, bonfire night all seasonal events that we sometimes market, but in the CRM industry we all know the biggest marketing campaign of the year is right around the corner and thats Christmas! It may seem early to be talking about the festive season, but getting data "campaign ready" for such a big event is absolutely critical. Avoid the last minute rush of trying to cleanse data using our helpsheet a
